Getting Found SEO - Web Metrics & Analytics Survey

About

At a time when Internet search engines have become the default discovery layer for most users, libraries need to report that their websites and digital repositories are discoverable through those search engines as well. The Getting Found (GF) Cookbook provides a step-by-step video guide to help libraries measure and monitor the search engine optimization (SEO) performance of their digital repositories. The Cookbook includes everything necessary to implement a preconfigured Google Analytics dashboard that continuously monitors SEO performance metrics relevant to digital repositories. The Cookbook was supported by a grant from the Institute of Museum and Library Services.